Our newest addition, PRIORI Coffeeberry Perfecting Minerals, is marketed as “sun protection” — rather than “mineral foundation” — acceptable not only for women, but for men and children as well.  And recently, a couple of clients have shown us the new powder sunscreen they’re using, which got us thinking about the idea of foundation versus sunscreen. We want to hear from our readers:  Would YOU put mineral powder on your toddler?  Teenage son?  Husband?  Here’s my personal investigation into the matter:

Yes, I know, you’re probably tired of hearing it, but it’s my personal mission to educate the masses about sunscreen. From our vantage point on Kelly Avenue, we see (and I don’t mean literally) throngs of people heading for the beach and I can only hope that they’re picking up the vibe I’m sending to wear that sunscreen! That luscious coastal breeze is so deceiving, distracting us into thinking that the sun’s not quite so hot. Don’t be fooled!