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Find Your Ideal Foundation Combo

We recently worked up this chart for our Foundation Workshop as a guide to help you find which cosmetics are ideal for you based on skin type and desired coverage.  Our chart reflects products that we have here at Abundance, and below we have included a loose translation to help you use these guidelines with any cosmetics in your makeup bag.  Of course, there are many other types of foundation available today – creams, gels, mousse, you name it – so there is a lot of room to play.

A word on oily skin… when we refer to oily skin in this chart, we do not mean “I get a little shiny by the end of the day” – we mean seriously oily skin.  Typically we recommend mineral foundation for oily skin types, however you can still use Skin Tints if you use it in place of your standard morning moisturizer for light, non-greasy hydration (follow with powder or mineral foundation as usual…).

A note on concealing the under-eyes… We now offer both TRUE’s creamy under-eye concealer which is a trio (illuminator, salmon & yellow) as well as PRIORI’s CoffeeBerry Perfecting Concealer (in powder form).  Both are great to have in your makeup kit, but if you want to start out with just one, then I would pair creamy concealer with Skin Tints or powder concealer with mineral foundation.  If you wear both, then I would choose creamy concealer for more problematic under-eye circles, or the powder concealer for general brightening around the eyes.  PRIORI’s CoffeeBerry (powder) concealer is great on the eyelids too!  It evens out color nicely so that you look awake and wide-eyed.

Skin Tints = tinted moisturizer, or a very hydrating sheer liquid foundation formula

Mineral Foundation = mineral foundation (!)

Finishing Touch powder = a fine setting powder (non-mineral) that minimizes pores and reduces shine

Mineral Mist = a fine mist used to liquify and set mineral foundation, and hydrates with hyaluronic acid (do not attempt with water which is drying to the skin)

Marketing Mineral Foundation as Sunscreen for Men and Children… We Want Your Opinion!

Our newest addition, PRIORI Coffeeberry Perfecting Minerals, is marketed as “sun protection” — rather than “mineral foundation” — acceptable not only for women, but for men and children as well.  And recently, a couple of clients have shown us the new powder sunscreen they’re using, which got us thinking about the idea of foundation versus sunscreen. We want to hear from our readers:  Would YOU put mineral powder on your toddler?  Teenage son?  Husband?  Here’s my personal investigation into the matter:
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TRUE vs. PRIORI Mineral Foundation: a side-by-side comparison

Please join us in welcoming PRIORI Coffeeberry Perfecting Minerals to our cosmetics line-up!  We’re excited to introduce you to our new addition which boasts Coffeeberry extract (a skin-lightening antioxidant) and eco-friendly packaging and brushes.  We would also like to take this opportunity to address some of the questions our clients have  regarding beingTRUE cosmetics…
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How To Apply TRUE Minerals

I’ve been asked lots of great questions about applying mineral foundation over the years.  Mineral foundation is different from setting powders that you might apply with a sponge.  If you’re new to beingTRUE mineral foundation — or new to wearing makeup, period — you may find this helpful.  
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Being TRUE Mineral Foundation FAQ

All mineral foundations are not created equal! Everyone makes a mineral foundation these days, but our goal is to educate you as to how being TRUE is ahead of the game. Here are some of the most common questions asked at our makeover events. If you have additional questions, please comment or contact us!

I don’t like the look or feel of makeup.

Neither do we. Some of our clients have been traumatized by a visit to a department store makeup counter. Properly applied, you should not see or feel your foundation.
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432 kelly avenue | half moon bay, california 94019 | 650.560.9600